Melanie Panton: Empowering Businesses Through Data-Driven Strategies

Melanie Panton is a highly experienced integrated strategist and the founder of MeyvnMedia, LLC, a women-owned and ethnically diverse strategy consulting agency. With an extensive background in advertising, media, and non-profits, Melanie creates data-driven strategies that delight and engage consumers and help businesses achieve their goals. She is also passionate about empowering and uplifting women in business. 

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Melanie Panton Links:  

Website: www.meyvnmedia.com     

LinkedIn: https://www.linkedin.com/in/melaniedpanton/  

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PODCAST INFO:  

Podcast website: https://www.womleadmag.com/podcast/  

Apple Podcasts: https://apple.co/3YJHMoy   

Spotify: https://open.spotify.com/show/2GkmpVInAQR7Fgco0pUa1B   

RSS: https://feeds.libsyn.com/409442/rss   

YouTube: https://youtube.com/playlist?list=PLYDpQX16k5Uh7G7PFjMjZ8KimqoOpFF-t  

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CONNECT:  

– YouTube: https://www.youtube.com/c/WomELLE  

– LinkedIn: https://www.linkedin.com/company/womelle  

– Twitter: https://twitter.com/womelle 

– Facebook: https://www.facebook.com/womelle  

– Instagram: https://www.instagram.com/realwomelle/  

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OUTLINE: 

2:39 – Focusing 100% on your business with Melanie Panton, founder of MeyvnMedia, LLC. 

8:28 – Why she decided to focus 100% on her business. 

13:36 – The importance of having a backup plan. 

19:45 – Waking up at three in the morning. 

24:23 – The significance of mental health days. 

29:35 – The value of working directly with clients. 

34:43 – What services does MeyvnMedia, LLC offer? Insights from the founder. 

39:38 – Working with people who are not quite sure about strategy. 

44:05 – A breadth of experience and a breadth of services at MeyvnMedia, LLC. 

49:23 – Being a woman of color in the US. 

54:35 – The importance of building your own table for women. 

59:43 – How to connect with MeyvnMedia, LLC. 

1:04:38 – Advice for women in the workplace.