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Home Founders & CEOs
Stella Loichot

Traditional Dieting Out, Health Coaching In: Stella Loichot Approach to Weight Loss Without Traditional Dieting

The Editorial Team by The Editorial Team
March 22, 2023
in Founders & CEOs
Reading Time: 5 mins read

Based out of Seattle, Stella Loichot is a French-born health and wellness expert specializing in the complex arena of weight loss without traditional dieting. Her impressive journey toward becoming a coach was inspired by a deeply personal struggle with her own diet and relationship with food. 

Previously, Stella honed her culinary expertise while working at the esteemed cooking website allrecipes.com. Here, she skillfully assisted users in modifying their recipes to fit their unique dietary requirements. However, during her tenure, Stella also became acutely aware of the common strife experienced by users attempting to balance healthy eating with personal and familial food preferences. 

This awareness struck a chord with Stella as it reminded her of her own nine-year battle with yo-yo dieting and emotional eating. For years, Stella struggled with a vicious cycle of starving herself during the day and binge eating at night, resulting in an unrelenting fixation on food and a profound sense of shame. 

Despite the immense difficulties, Stella refused to let her struggles defeat her. She dedicated herself to developing a sustainable lifestyle that restored her physical and emotional well-being. As a result, she was able to regain control of her body and self-respect. 

Today, Stella is a highly sought-after coach, empowering her clients to achieve their weight loss goals while maintaining a healthy and positive relationship with food. 

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In 2017, Stella embarked on a noble mission to assist individuals struggling with their eating habits through the establishment of her coaching practice, Allon-Z Coaching. Her clientele, hailing from diverse backgrounds worldwide, seek her expert guidance to achieve sustainable, non-diet solutions for weight management and blood sugar control. Though she caters to both genders, Stella primarily works with women and aims to empower them to make lasting changes to their lifestyles. 

Stella’s unique approach, anchored in weight loss, weight management, and diabetes prevention, sets her apart from her peers in the health coaching industry. Her passion lies in helping clients combat unhealthy eating behaviors and food cravings induced by emotional eating, a common affliction among women. Many of her clients have previously attempted various approaches without success, which further underscores the pressing need for her coaching services. 

While Stella also works with teenagers under parental supervision, her primary audience comprises adults, particularly women over 40 who have been grappling with weight management challenges for a prolonged period. Her compassionate approach and extensive knowledge have propelled her to the forefront of the health coaching industry, transforming the lives of countless individuals worldwide. 

As an esteemed health and wellness coach, Stella’s expertise in addressing the complex issue of food cravings is unmatched. Rather than advocating for willpower and self-control, Stella focuses on the physiological mechanisms in the body that give rise to cravings, such as gut health, blood sugar levels, and hormones. Her innovative approach emphasizes rebalancing these aspects to reduce cravings and establish a solid foundation of good nutrition and stable blood sugar levels. 

Stella’s unique methodology combines nutrition science and physiology with the French mindset toward food and lifestyle, setting her apart from others in the industry. She recognizes that true transformation entails establishing a new way of eating to promote health and weight loss and rewiring her clients’ relationship with food. By eliminating the negative associations and guilt that many people have with food and encouraging a celebration of food, Stella empowers her clients to achieve sustainable, long-lasting changes in their eating behaviors. 

Crucially, Stella’s approach emphasizes finding a balance between pure health and happiness. She believes that being in tune with one’s body is essential for overall well-being, and achieving a healthy and energetic state enables individuals to do the things that bring them joy. Through her tangible and personalized coaching, Stella meets her clients where they are, guiding them toward a fulfilling and sustainable approach to healthy eating. 

Stella’s mission to promote sustainable and healthy eating practices has led her to caution against the dangers of fad diets, which she believes can cause significant harm to both our bodies and our self-esteem. Her extensive experience has led her to identify two primary ways that fad diets can do this. 

Firstly, restrictive diets can lead to a slower metabolism. As the body adjusts to food restrictions, it consumes fewer calories and stores fat, making it harder to lose weight in the long run. This can result in a vicious cycle of repeated failures that erode one’s confidence and self-esteem. 

Secondly, Stella notes that many of her clients come to her believing they are overweight or unhealthy due to a lack of discipline or laziness. This belief is often perpetuated by unsustainable diets, which can lead to repeated failures and self-blame. Stella stresses that diets must be sustainable to be considered successful. 

For Stella, weight management is the key to overall wellness, rather than simply striving for a particular body shape or weight. She believes that aging well and maintaining a healthy lifestyle is more important than conforming to societal standards. Her coaching practice focuses on establishing healthy eating habits and a sustainable lifestyle that fits her client’s unique needs and preferences. 

Taking care of the body means providing it with all the necessary nutrients without resorting to abusive practices such as starving or overexercising. She bridges the gap between what her clients’ bodies need and what they are providing while still allowing them to enjoy their lives. By focusing on health and wellness, weight loss becomes a by-product of the process rather than the main goal. 

Through her coaching, Stella creates a nurturing environment that empowers her clients to make lasting changes to their health and well-being. Her approach emphasizes the importance of taking small, achievable steps towards achieving one’s goals and celebrating each victory, no matter how small.  

Stella’s unwavering commitment to promoting women’s health and well-being is at the core of her philosophy. She firmly believes that women should prioritize themselves and care for their own health and well-being to achieve optimal energy levels, happiness, and overall health. Though she acknowledges that it can be challenging to shift one’s mindset away from always putting others first, Stella encourages women to lead by example and show younger generations the importance of self-care.  

As an accomplished business owner and entrepreneur, Stella advises women looking to start their own businesses to have a solid plan in place, including conducting market research, creating a business plan, and identifying the target audience. Seeking mentors or successful business owners for guidance and support is also critical. Having a strong support system and not being afraid to ask for help when needed can be valuable. Finally, she stresses the value of taking risks and being open to learning and adapting along the way. Though starting a business can be challenging, Stella believes that with the right mindset and preparation, it can also be incredibly rewarding. 

Tags: Diabetes Prevention CoachingEating HabitsFood CravingsFood-Lover's Wellness CoachNational Board-certified health and wellness coachStella LoichotWeight ManagementWellness Plan
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The Editorial Team

The Editorial Team

Hi there, we are the editorial team for WomELLE to help you succeed in business. WomELLE is a community working to support women by helping them achieve their business goals through specialty services, leadership, mentoring, and networking. The magazine "WomLEAD" is to help you succeed as an entrepreneur, business owner and leader.

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